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Introductory Note on Marketing Management - Michael R. Pearce

By Michael R. Pearce

Release Date: 2008-09-08

Genre: Business & Personal Finance

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Marketing improves an organizationā€™s performance by establishing and fostering profitable relationships with customers. This note details the major choices faced by marketing professionals and the 10 steps for preparing a successful marketing plan.

Introductory Note on Marketing Management - Michael R. Pearce

By Michael R. Pearce

Release Date: 2008-09-08

Genre: Business & Personal Finance

(0 ratings)
Read Download
Marketing improves an organizationā€™s performance by establishing and fostering profitable relationships with customers. This note details the major choices faced by marketing professionals and the 10 steps for preparing a successful marketing plan.

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