How to Handle Tough Questions...When It Counts - Jerry Weissman

By Jerry Weissman

Release Date: 2010-06-30

Genre: Business & Personal Finance

(0 ratings)
This is the eBook version of the printed book.

This Element is an excerpt from In the Line of Fire: How to Handle Tough Questions...When It Counts (9780131855175), by Jerry Weissman. Available in print and digital formats.

Two Line Description

Powerful lessons in answering tough questions from the legendary ā€œStormin’ Norman,ā€ Desert Storm commander Gen. Norman Schwarzkopf.

Text Excerpt

During the 43 days of the 1991 Gulf War, General Norman Schwarzkopf held only about half a dozen press conferences, and each was very, very brief. Despite such minimal exposure, ā€œStormin’ Normanā€ became an instant global celebrity. Why? In each session, he exhibited complete command and control in answering the journalists’ questions. He served as a role model for every proper Q&A technique….

How to Handle Tough Questions...When It Counts - Jerry Weissman

By Jerry Weissman

Release Date: 2010-06-30

Genre: Business & Personal Finance

(0 ratings)
This is the eBook version of the printed book.

This Element is an excerpt from In the Line of Fire: How to Handle Tough Questions...When It Counts (9780131855175), by Jerry Weissman. Available in print and digital formats.

Two Line Description

Powerful lessons in answering tough questions from the legendary ā€œStormin’ Norman,ā€ Desert Storm commander Gen. Norman Schwarzkopf.

Text Excerpt

During the 43 days of the 1991 Gulf War, General Norman Schwarzkopf held only about half a dozen press conferences, and each was very, very brief. Despite such minimal exposure, ā€œStormin’ Normanā€ became an instant global celebrity. Why? In each session, he exhibited complete command and control in answering the journalists’ questions. He served as a role model for every proper Q&A technique….

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